Media: Sky Media and Nissan announce partnership deal
Sky Media and Nissan have announced a £1.5 million partnership deal that sees Nissan become the sole sponsor of Sky One's Sunday evening drama line-up. This includes Nip/Tuck, series four of 24 and the football drama Dream Team. The deal was negotiated by Manning Gottlieb OMD, and TBWA\ London produced the creative, which promotes Nissan's five new models.