Pizza Hut is teaming up with The Evening Standard's Hot Tickets
magazine in a Valentine's Day promotion to support the launch of its
Oven Fresh Delivery system. The magazine will be wrapped in branded foil
to emulate the pizza pouch, and sponsorship of the paper's Valentine's
Day message board will invite people to text a message for the chance to
win a prize. The Evening Standard will send 50,000 readers a text
message on the morning of February 14 to highlight the promotion.
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