Martin Coyle
Molson Coors
UK marketing director
Coyle was made marketing director for Molson Coors’ UK and Ireland business in June. His experience bodes well: he has worked across the group’s main lager brands, such as Carling, as well as on the burgeoning craft beers sub-category. He believes that in hisnew role he can combine the best practices of craft beer with those of mainstream lagers.