Marketing Mix: Name that brand

This pungent orange product was first created in 1860 as an antiseptic soap to treat skin diseases.

The company has changed hands on numerous occasions throughout its 140-year history. It was sold to Smith & Nephew in the 90s, but is now produced by health and beauty company Accantia. Due to EU directives on cosmetics, the company was forced to withdraw its main ingredient, which lead to a rebranding of its name.

Can you name this brand? Email your answer, name and company details to namethatbrand@haymarket.com. The first randomly selected entry wins a bottle of champagne.

Last week's winner was Gunnar Pettersson of Viasat in West Drayton, Middx, who correctly identified Birds Eye.

- Images supplied by Museum of Brands, Packaging and Advertising www.museumofbrands.com.

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