Maria Sebastian
Virgin Atlantic
Director of worldwide sales and marketing
Sebastian is what you might call an airline veteran, having been a marketer in that industry for almost two decades, with most of her career spent at American Airlines. She joined Virgin Atlantic in 2013, leading the charge for huge brand moments. Last year, the airline was busy celebrating its 30th birthday; this year, it found a different birthday to celebrate, that of its leader, Sir Richard Branson. An ITV fly-on-the-wall documentary about Virgin Atlantic, called Up in the Air, was the focal point.