A Magnum pop-up store where visitors can customise their ice creams with their choice of toppings and dips is opening in New York for the third year running.
Magnum is inviting guests to indulge in ice cream dipped into premium Belgian chocolate – dark, milk or white. Bars can be customised with toppings chosen from a dipping bar featuring 20 hand-selected ingredients.
An "aroma bar" for the senses will also be available, where guests can experience the brand's premium ingredients including vanilla, roses and cocoa.
The dipping bar ice-cream pop up will open its doors on 1 June and will be located in Spring Street in the city's SoHo district.
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