Merlin Entertainments is to open an 11th Madame Tussauds venue, this time at the Prater Park in Vienna, Austria.
The £10m attraction will feature recreations of Vienna's most famous former residents, including Albert Einstein, Wolfgang Amadeus Mozart, Joseph Haydn and Johann Strauss.
The attraction will open in 2011 and house around 70 wax figures.
To add a comment and let us know your thoughts.
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGive your teams unrestricted access to in-depth editorial analysis, breaking news and premium reports with a bespoke subscription to ±±¾©Èü³µpk10.
Find out moreGet unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.
Find out moreGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an Alert Now