Motorcycle brand Kawasaki has licensed Lumacoustics' YrWall technology, which allows vistors to paint their own design on a motorbike template with an infra-red spray can, showcased on a huge digital display wall.
The Facebook application was created in-house by Lumacoustics and allows users to preview the design-a-bike program at home and test their creative skills before trying it live in front of an audience at the show.
IMS tours the USA for four months, stopping in 12 cities.
It is the first time Lumacoustics have used a Facebook application to tie in with their technology.
At IMS, guests can also post their motorbike designs directly to their own Facebook page, send it to friends by email or receive a print-out copy of their artwork.
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