
Taking place tonight (11 October) at the Old Truman Brewery, Lululemon will welcome Paige Elenson, co-founder of Africa Yoga Project, to London, as part of an international documentary tour. Guests will be able to view a short film and then attened a 60-minute yoga class led by Elenson, followed with drinks, food and music.
All proceeds from the event are going to the Africa Yoga Project, a film pledging to raise money to support young people from all over Africa to participate in a yoga academy programme.
The sportswear brand in London last year, to launch its Unroll Europe tour. In August, sportswear retailer .
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