Lucozade Sport "Anthony Joshua" by Grey London

The life story of championship boxer Anthony Joshua is the subject of a short film for Lucozade Sport.

The 90-second film charts Joshua's life, beginning with his childhood in Watford, on to his teenage years, getting into trouble with the police, finding work and training to become a professional boxer.

It breaks on Monday 24 April, five days before Joshua's sell-out fight against Wladimir Klitschko for the IBF World Heavyweight title, the IBO Championship and the WBA Super Championship at Wembley Stadium.

Credits

Head of marketing
Senior brand manager
Agency
Executive creative director
Creative
Business director
Account director
Account manager
Head of production
Assistant producer
Managing planning partner
Planning director
Production company
Editor
Producer
Executive producers
Director of photography
VFX
MPC
VFX supervisor
VFX producer
Grade
MPC
Colourist
Audio post-production
Editorial