The news that only 拢43.5m worth of tickets were sold follows comments by Camelot chief executive Dianne Thompson that punters would be lucky to win even 拢10 on Lotto.
Camelot, which runs Lotto, has relaunched the game backed by a 拢72m marketing campaign. This includes a series of television ads starring Billy Connolly and created by WCRS.
However, these initiatives, and the launch of newer games, have failed to reignite interest in the game to anywhere near the levels it saw when it launched in November 1994.
There was a small spike in sales when the game relaunched as Lotto on May 17. On that Saturday, the draw pulled in sales of 拢55.2m compared with sales of 拢44.3m in the previous Saturday's draw.
The plunge in sales came on the same day that Thompson's comments on the chances of winning the lottery were made public.
Thompson has since claimed that her words were taken out of context while she was explaining the reasons behind the changes in straplines. The National Lottery was promoted with the lines "It could be you", then "Maybe, just maybe". Now, with the relaunched Lotto, it is "Don't live a little, live a Lotto".
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