The site, which targets high-spending, fashion-obsessed 18 to 44-year-old women, was been in development for six months.
Users can find rolling news on fashion and hair and beauty, a shop powered by lynku.com and what the magazine claims to be the largest photo gallery of any UK fashion magazine website.
'Look' has created links within galleries, so that if users like items they see on the site, they will be directed to purchase them through online retailer lynku.com.
The new site is edited by Kate Stephens who joined 'Look' last year to work on the new site, having previously been editorial manager at online fashion and beauty retailer asos.com. Stephens has worked closely on the development with 'Look' editor Ali Hall and IPC group digital editor, Anthony Thornton, who has been responsible for sites including nme.com.
Stephens said: "Look.co.uk is everything high street-hungry women could want, leveraging Look's fashion and beauty credentials to deliver an online experience which perfectly complements the magazine."
'Look', which is on sale every Tuesday, priced at £1.60, launched in February 2007 and was supported by an £18m investment.
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