It comes ahead of the annual Chinese new year celebrations taking place this Sunday (2 February) in London’s Trafalgar Square, Chinatown and the surrounding area. Highlights of the event will include a parade and festival, as well as other activities.
The Mayor highlighted a series of London events which, in 2013, had a direct economic benefit for the capital. This included the inaugural RideLondon cycling festival, which generated £13m; one of the NFL International Series games at Wembley Stadium, which accumulated £23m; and the London Marathon.
Johnson said: "2014 is gearing up to be another fabulous year for major events in the capital. Whether you are interested in sport or arts and culture, here for business or pleasure, London is an unbeatable place to be.
"Major events add to our great city's joie de vivre. They bring colour and energy, showcasing the dynamism and excitement of the capital to Londoners, as well as visitors coming to the city from around the world. My team is working closely with many partners to ensure London remains at the top of the international game for staging major events."
He added events have helped to boost London tourism, which contributes £36bn to the capital's GDP and supports 700,000 jobs. The International Passenger Survey also found the city is on track to welcome more than 16 million overseas visitors in one year.
One-off and special events due to take place in London this year include the return of the Tour de France and the final leg of the Clipper Round the World Race, both in July.
The ITU World Series Triathlon will take place between 31 May and 1 June; the Pride in London parade and festival will be hosted in the capital on 28 June; and between 20 and 28 June the Greenwich+Docklands International Festival will take place.
Notting Hill Carnival (24-25 August); an expanded Mayor's Thames Festival (September); three dates for the NFL International Series; and the Mayor's new year's eve fireworks display were also highlighted as major 2014 events by the Mayor.
Gordon Innes, chief executive of London & Partners, said: "As the Mayor's promotional agency for the capital our role is to attract and secure major events for London, whether it be the upcoming London Technology Week in June, or the Clipper Round the World Yacht Race which returns to London this summer.
"Bringing major events to London not only generates millions of pounds worth of economic benefit to the capital, it also ensures our vibrant city continues to be a world-class centre for culture and the arts, sport and business for Londoners and tourists alike."
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