LIVE@AdvertisingWeek: seven things you may have missed on Wednesday

Day three of Advertising Week Europe came and went, and brought more insight, surprise and controversy, and a familiar puppet monkey.

Idris Elba: actor revealed his musical influences to a packed audience
Idris Elba: actor revealed his musical influences to a packed audience

1) Big names, big thoughts

The big names continued Justin King, the outgoing Sainsbury’s chief executive, told us  under his watch. Meanwhile, the co-creator of Alan Partridge said 

2) Bollore takes the stage

The sighting of the day was Yannick Bolloré, the new Havas chief executive, who made . He said Havas had around five acquisitions in the pipeline, and that he plans to bring "evolution not revolution" to the group’s future.

3) Strategic revelations

We learnt more about the strategies of leading media owners and brands: Google told us that , while marketers from brands like Burberry and Visa warned to beware of 

4) Branded fame

Heat magazine’s editor in chief, Lucie Cave, picked out  as examples of brands that have become celebrities, and during the Bauer Media session she spoke at.

5) Stars on music and creativity

Speaking of celebrities, the actor  about his musical influences, while James Corden caused a stir by claiming that 

6) Getting geeky

We were lucky enough , who predicted the votes for 50 out of the 51 states in the US in the 2012 election. He told us how predictive science could be used a lot more in advertising.

The man who designed the famous gesture-controlled computer systems in the film 'Minority Report' also 

7) Popcorn and mavericks

Of course, it wouldn't be Advertising Week without a little fun. We loved , which was making the rounds, and 

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