A Little Bird poaches RPM strategist Mike Kettles

A Little Bird has hired former RPM senior strategist Mike Kettles as its director of creative and strategy.

A Little Bird poaches RPM strategist Mike Kettles
A Little Bird poaches RPM strategist Mike Kettles

Kettles has 20 years experience building creative platforms for global brands including Nokia, Heineken, Toyota, Diageo and Carlsberg and is one of the founding members of ideas agency Greenspace.

Ed Wood, founder of A Little Bird, said these are "exciting times" for the agency. "Mike’s appointment comes at the perfect time for us, in line with our growth plan and we are now in a stronger position than ever to deliver work with real strategic and creative depth for our current and future clients," he commented.

Kettles said he had admired the team at A Little Bird for some time. "Over the past 12 months I have heard more and more positive things about them within the industry and, when Ed invited me to join, it was not a difficult decision to make.

"We are in a really interesting place right now, the agency has a fantastic backbone and a growing reputation which are both vital components of our next planned stage of progression."

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