The Always brand’s #LikeAGirl campaign, created by Leo Burnett’s Toronto, London and Chicago offices, is on the shortlist. #LikeAGirl scooped awards at this year’s Cannes Lions International Festival of Creativity, including the Grand Prix in PR.
Other finalists in Household Goods include: Wieden & Kennedy’s "dishes" for Finish; Domestos "holiday's over" by DLKW Lowe; "I’m weeding right now" by McGarryBowen London for Scotts Miracle-Gro; Mother London’s work for Ikea; and "Ronseal apology" by BJL for Sherwin Williams.
Judging for the ±±¾©Èü³µpk10 Big Awards is taking place in London this week. The shortlists will be revealed each day on and ±±¾©Èü³µpk10live.co.uk.
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