The Glasgow office will be headed-up by newly appointed business director Keith Campbell. He joins from Rangers Football Club where he held the position of partnership manager.
Meanwhile, the Melbourne office will be run by the company’s co-founding partner Ian Lynagh, who relocated to the southern hemisphere at the end of last year.
Managing and creative partner David Balfour will continue to grow Middle Eastern operations in Dubai, while overseeing the Glasgow office.
Balfour said: "This has been an aim for the company since we started in 2007 and to see our goals be realised is only testament to the hard work everybody at Lightblue has done over the years. Being able to offer our clients the same level of creativity across the globe is very exciting."
The agency penned a two-year deal with Sony Middle East and Africa for the Sony PlayStation account last year and also works with Hewlett Packard, Pernod Ricard Gulf, Cartoon Network Arabic and Gray MacKenzie & Partners.
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