KFC "How to make Irish chicken even more Irish" by BBH London

KFC hasn't had to resort to using any stereotypes at all to promote its latest product, the St Patrick's Day-themed bucket.

In the film, marketing man Randy O’Brien has decided to make KFC 200% more Irish. Enter The O'Sander's Feast, which includes 14 pieces of 100% Irish chicken, four servings of mashed potato, two sides, eight onion rings and a 1.5 litre bottle of soft drink.

The bucket is available in Ireland until 23 April.

Credits

Marketing executive, KFC
Senior marketing manager
Agency
Agency producer
Creative director
Strategist
Strategy director
Business lead
Account manager
Account director
Film producer
Film assistant Producer
Post
Production company
Director
Producer
Production manager
Director of photography
Casting
Social media manager