±±¾©Èü³µpk10

Carl Johnson, the chief executive of TBWA GGT Simons Palmer, is

leaving the London agency to run TBWA Chiat/Day New York.

Johnson, who currently runs TBWA in London with the chairman, Paul

Bainsfair, joins the New York office in April as president and chief

executive.

His departure has prompted a reshuffle at the London agency that will

see the creation of a new management tier under Bainsfair, the creative

director, Trevor Beattie, and the executive planning director, Simon

Clemmow.

Four new managing partners will each control enlarged account groups

with responsibility for clients’ businesses.

The four will be Johnny Hornby, the former CDP client services director

who joined last year to run Nissan, Axa and Green Flag; Peter Jones, who

runs the NatWest business; Nick Kerr, the former managing director of

Bainsfair Sharkey Trott, whose group will include Blockbuster and Thomas

Cook; and Garry Lace, who will handle Sony Playstation and News

International.

Neil Christie will continue in his role as managing director. Chris

Baker moves to the new position of director of strategic consultancy and

Dick Butler will be deputy chairman.

Johnson said: ’It was a difficult decision to make because I have

thoroughly enjoyed running the London office with Paul. But I am very

excited by the challenge facing me in the States. We are gearing up to

make New York a strong global hub and to bring it up to the standard of

TBWA Chiat/Day in LA.’

Bainsfair added: ’I am personally delighted for Carl. He will bring a

new dynamism to our New York office. His transfer gives us the

opportunity to promote a team that’s worked together for some time.’

Johnson will report to Bob Kuperman, the president and chief executive

for the Americas. Kuperman said: ’Carl’s addition to New York not only

improves our firepower in the world’s most competitive advertising

market, but also better positions the agency to serve our present and

future global clients.’