John Peel, the veteran radio DJ, is to front a series of radio ads promoting digital radio.
The ads, by Radioville, will form part of a campaign to promote the choice and quality made possible by digital stations, following the availability of £99 sets.
They will break on January 21 for four weeks, with a second phase in April/May and two more sets planned for later in the year. Trade press ads, by DFGW, will accompany the radio campaign.
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Advertising Intelligence Market Reports.
Find out moreGet unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.
Upgrade accessGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
_1.jpg)
.jpg)
