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Jim Cregan, the founder of Jimmy's Iced Coffee, has released a rap video to promote his product.

The film, created by Fearlessly Frank, features Cregan rapping about how he makes his drinks and is set in his hometown of Bournemouth. It is being seeded on Jimmy’s Iced Coffee’s YouTube channel. The work was created by Tom McInnes and David Sykes, and directed by Boris Thompson-Roylance through Deadbeat Films.