It will run across the Galaxy breakfast shows in Manchester and Yorkshire and during the drive-time show in the North East.
Jet2.com plans a mixture of sponsorship and promotional activity to push its new budget package holiday service, Jet2holidays.com, which includes three- to five-star accommodation, private transfers and flights from Leeds/Bradford, Manchester, Blackpool and Newcastle airports.
Martyn Healy, managing director of Chrysalis (pictured), said the sponsorship reflected the fit between Galaxy's audience of under-34s and the demographic targeted by Jet2holidays.com.