Jennelle Tilling
KFC, Yum Brands
Global chief marketing and innovation officer
After racking up 13 consecutive quarters of sales growth and uniting 125 countries around the iconic "It’s finger lickin’ good" tagline, Tilling has much to celebrate. KFC’s 2016 innovations include the fried chicken and pizza Chizza and spicy-tasting Zinger Stacker burger. KFC also built cult-like social media popularity using Snapchat. Tilling says the brand will continue to focus on digital marketing and infiltrating global pop culture.
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