Itsmymarket rolls out in five counties

Local classified site itsmymarket.com, owned by local radio group UKRD, has rolled out to five more counties following last year's launch.

It is now online in Somerset, Dorset, Gloucestershire, Hampshire and Surrey, together with Bristol.

It is using marketing campaigns on its own stations in those counties and also promoting on other groups' stations, including Ivel FM, The Saint and Quay West, BCR FM, Wessex FM and Vale FM.

It was launched last August as a joint venture between UKRD and natural search company Netrank. It was marketed on UKRD's station Pirate FM in Cornwall and then launched in Norfolk and Cambridgeshire, with the support of local stations in those counties.

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