Isobar UK enters strategic review

Isobar UK, the Denstu Aegis Network digital agency, is going through a strategic business review.

Kellogg: it moved its digital account out of Isobar earlier this year
Kellogg: it moved its digital account out of Isobar earlier this year

The agency refused to say whether this followed the loss of the Kellogg account earlier this year to DigitasLBi.

Industry sources believe that there are just 25 people left working at the shop since the loss. However, Isobar declined to comment on this.

In June Simon Gill joined as chief creative officer after Nick Bailey, the CCO across EMEA, left earlier in the year.

A statement from the company said: "Isobar has a new global vision to transform business and brands with the creative use of digital – and ambitions to lead the market though our brand commerce offering, creative campaign experience and innovation expertise.

"We have started a strategic review around reshaping our business to ensure we have the right capabilities, shape and size of agency to deliver on these and on the needs of our clients now and in the future.

"We are only at the start of this review and not in a position to confirm any outcomes at this stage."

Market Reports

Get unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.

Find out more

Enjoying ±±¾©Èü³µpk10’s content?

 Get unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.

Upgrade access

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content