Gotto Smith will join a team of 50 in the London office and will work for clients including Mini, Samsung, Adidas, Wonderbra, BMW and Britvic. He will also connect with Iris offices across the world where the PR and experiential offering is growing.
Initially working as a planner within Saatchi & Saatchi’s European network, Gotto Smith moved on to work in some of Australia’s top PR agencies. He started up the Sydney office of Shoreditch agency Splendid Communications with founding client Smirnoff, before heading to London for a two-year stint heading up the communications team at Exposure Europe.
After moving back to Sydney, he has most recently been consulting to a range of clients including McDonald’s, Jenny Craig, Body & Soul Indonesia as well leading Australian communications agencies.
Laura Weston, managing director of Iris Culture, said: "We have a very clear focus in our team to develop the most innovative and creative work in the industry. Adding Ben will only strengthen this and maintain momentum after what has been our most successful year for winning awards for our client work.
"Ben shares our passion for conceiving insight-led, big creative ideas for brands and his vast agency experience from around the world will be invaluable to us. We are looking forward to him having a long career at Iris to help drive growth both in the UK and the wider global network."
Gotto Smith added: "I have always been a fan of Iris’ integrated work and had been looking for the right route to return to London. The team is whip-smart, with exactly the type of clients that excite me."
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