Computer-chip manufacturer Intel is launching the Pentium 11, its
most powerful processor yet, with a multi-million pound campaign
featuring the BunnyPeople of previous ads. BunnyPeople, who are based on
Intel workers wearing protective clothing or ’bunnie suits’, board a
TechMobile and travel far and wide to announce their invention.
The campaign, through Euro RSCG, breaks in the UK on October 13.