Intel campaign

Computer-chip manufacturer Intel is launching the Pentium 11, its most powerful processor yet, with a multi-million pound campaign featuring the BunnyPeople of previous ads. BunnyPeople, who are based on Intel workers wearing protective clothing or ’bunnie suits’, board a TechMobile and travel far and wide to announce their invention.

Computer-chip manufacturer Intel is launching the Pentium 11, its

most powerful processor yet, with a multi-million pound campaign

featuring the BunnyPeople of previous ads. BunnyPeople, who are based on

Intel workers wearing protective clothing or ’bunnie suits’, board a

TechMobile and travel far and wide to announce their invention.



The campaign, through Euro RSCG, breaks in the UK on October 13.



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