Who does what? The department is headed by ad director Ali Teeman, who reports to the group ad director of the food, home and children's portfolio, Clare Chameberlain. The department is then split into two teams: Claire Stidwell is ad manager of the pre-teen and teen portfolio of seven titles, with Gerry Anyanwu the senior sales exec. Donia Dacey is ad manager of pre-school and education, consisting of 13 titles, and Emilie Bullock is sales executive, having moved recently from Top Gear classified. Leanne Lawrence looks after all the direct marketing and northern sales representative, Tessa Tingle, is covering for Liza Todd, currently on maternity leave. Core to the running of the team is Pommy Padum, the advertising coordinator, whose job is to keep it all together, and Gemma Protor, who takes care of all business intelligence needs for the department. We are also recruiting for a brand solutions account manager, which will make us a grand team of 11.
Who is the biggest character? Tough question. Probably the lovely lady, top row, fourth from the left in the picture above.
What is your office atmosphere like? It swings from pre-school (tears and tantrums) to school disco (noisy and excitable) via playground antics (grazed knees - don't ask!).
What stands you apart from the rest of the industry? Working on 20 magazines ranging in frequency from weekly (CBeebies) to fortnightly (Doctor Who Adventures and Girl Talk) to three-weekly (Toybox and Amy) to monthly (TOTP and It's Hot) stands us apart. Our magazines target the whole spectrum of youth, from mums with babies through to teens. We are also incredibly creative by nature of our products - we tailor brand solutions for almost every brief. Our pre-school titles are read by almost 4.5 million adults a month.
What does it take to get a job in your team? You need to be creative, organised, tenacious and young at heart, with a passion for a night out.
How are staff encouraged to hit targets? With so many magazines, it is essential to have elements of team and individual targets. If one group exceeds target, it will compensate for any deficit across the group. It also fosters a great team spirit. Outside of this, the promise of a bottle of wine does the trick.
Where do you let your hair down? Working in uber-trendy White City means we're spoilt for choice! It's just too difficult to choose and I would hate to upset one of the many local fine bars and restaurants in the area by choosing one over another. We are, of course, very lucky to have a lively bar on site, which has the added bonus of allowing us to return (inebriated) to our desks before midnight and finish important work.
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