Industry Trust for IP Awareness 'you make the movies' by Creative Partnership

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Advertiser
Industry Trust for IP Awareness -
Agency
Creative Partnership -
Sector
Government / Non-profit, Associations/institutions and Media / Entertainment Brands
Creative Partnership has created a new campaign to replace the 'piracy is a crime' ads that run prior to films on DVD.
The campaign forms part of a wider PR drive by Blue Rubicon that aims to discourage copyright theft and build greater appreciation for the positive role of copyright.