Independent titles lead newspapers' New Year rebound

LONDON - The Independent and Independent on Sunday bounced back from a bad December with 10.4% and 24.6% monthly circulation increases respectively in January, according to the latest national newspaper ABC figures.

Every paper enjoyed the traditional increase in sales from December to January, with the exception of the Daily Express and the People.

The daily newspaper market consisted of 11,957,309 copies in January, an increase of 3.83% on December. However, the six-month average circulation was down 3.16% year on year to 11,856,771 copies.

The Independent led the upward trend with a 10.4% monthly rise to 263,503, rebounding after suffering the steepest fall for a daily between November and December. Its six-month average is down 1.61% year on year to 255,492.

The Guardian managed a 5.04% monthly rise to 384,070. Its six-month average is down 2.5% year on year to 378,228.

The Daily Telegraph moved back above the 900,000 threshold with a 1.33% monthly increase to 911,454 copies. Its six-month average is almost unchanged, down just 0.28% year on year to 901,728.

It was outperformed in January by The Times, which notched up a 5.39% monthly rise to 670,054. Its six-month average is down 3.56% year-on-year to 662,651.

The Financial Times registered a 0.32% monthly increase to 439,104 and its six-month average is up 0.48% year on year to 432,701.

The mid-market lagged the rest, with the Daily Express even falling 0.32% from December to January to 771,325. Its six-month average is down 3.91% year on year to 794,331.

The Daily Mail was better off, with a 1.86% monthly rise to 2,354,028. Its six-month average is down 0.23% to 2,352,183.

In the red-top sector, The Sun had the best January, registering a 6.24% monthly rise to 3,217,844. However, six-month average is down 3.31% to 3,143,765.

The Daily Mirror was up 5.2% over the month to 1,621,000. Its six-month average is down 6.5% to 1,601,452.

The Daily Star managed a monthly rise of 3.1% to 773,637. Its six-month average is down 5.49% to 783,230.

In the Sunday market, The Independent on Sunday piled on readers last month, as free giveaways helped the broadsheet increase month-on-month circulation by 24.62% to 247,829 copies.

The January boost helped increase the IoS's year-on-year circulation by 1.61%. News of the circulation hike comes hot on heels of a raft of redundacies at the title's sister paper, The Independent.

January is traditionally a good month for papers as they bounce back from a sluggish December.

The Sunday Times reported a respectable 6.23% month-on-month rise to 1,288,421 copies, but its year-on-year figure decreased by 5.30%.

The Sunday Telegraph posted a month-on-month rise of just 2.52% to 659,841 copies, while its year-on-year circulation dropped by 2.76%.

The Observer posted a smaller rise of 1.91% month-on-month to 444,186 copies. Year-on-year circulation fell by 0.25%.

In the tabloid market, the News of the World’s last month under the editorship of Andy Coulson saw circulation increase by 1.36% to 3,426,719 copies. Its year-on-year circulation is down 7.25%.

The biggest red-top gain was experienced by the Sunday Mirror. Month-on-month circulation increased by 10.40% to 1,460,328 copies, with its year-on-year figure down 7.46%.

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