Heineken USA "beerfriender" by Wieden & Kennedy New York

Heineken USA 'BeerFriender' by Wieden & Kennedy New York
Heineken USA 'BeerFriender' by Wieden & Kennedy New York

Heineken has released a Christmas campaign with a Facebook app.

The app aims to create buzz around Heinken's BeerTender product.

Credits

Content type
Launch date
Duration of campaign
Creative directors
Copywriter
Art director
Director of interactive production
Executive creative directors
Head of content production
Information architect
Digital designer
Creative technologist
Technology director
Content producers
Community managers
Animation company
ODD
Executive creative director
Executive producer
Production coordinator
Music and sound company
Publisher
Mix company

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