Half-Term Reports 2013: DraftFCB

±±¾©Èü³µpk10 asked the ad and media industry to rate and summarise their performance so far in 2013, ahead of our School Reports for 2014. Here's how DraftFCB view the first six months of their year.

Score (self-awarded): 7

Number of staff: 120

New business / billings: Unable to disclose

Summary of the year so far: "2013 has seen a great amount of activity in the agency with new clients coming on board, integrated campaigns launched and great new talent joining the business. In February we were appointed to the GPS digital roster and have had a significant number of opportunities and secured our first win. We are developing a great relationship with the GPS team and fully support the framework moving forward. In May we launched the Nivea dare to dip campaign to encourage consumers to take their confidence to the next level by sharing their first swimsuit reveal of the season with NIVEA in a spectacular open air dip in Covent Garden. On May 20th we celebrated the opening of the first factory manufacturing OREO in the UK, inspired by OREO’s recent Cannes Grand Prix winning Daily Twist campaign the new print ads featured local legends with classic Northern tongue-in-cheek humour."

Awards won so far in 2013: "MAA Best Awards Sported ‘In Court/On Court’ Best Writing: WINNER D&AD Sported ‘In Court/On Court’ Writing for Advertising (in Writing for Press & Poster Advertising): IN BOOK AWARD EACA Care Awards EACA Care Awards Invest in Youth: Sported ‘Turn It Around’ SPECIAL COMMENDATON "

CAM AUTOFEED HTSR13

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