Food & Drink

Gu "give in to Gu" by Adam & Eve/DDB

November 25, 2013

The pudding brand Gu has released a 30-second spot, marking the start of a sustained programme of TV investment by the business. Adam & Eve/DDB created the spot, which shows a woman being drawn to her fridge by the lure of a Gu product. The work was created by Nick Foley Oates, and directed by Tony Barry through Sonny.

Credits

Agency
Adam & Eve/DDB
Managing partner
Tammy Einav
TV producer
Panos Louca
Account director
Tom White
Production company
Sonny
Director
Tony Barry
Producer
Kate Taylor
Production manager
Stu Butterworth
DoP
Mattias Rudh
Art director
Nick Foley Oates
Costume designer
Claudia Lyster
Editor
Sam Gunn
Edit house
Whitehouse
Post
Finish
Post producer
Fikil Roe
Audio post
Grand Central
Sound designer
Munzie Thind

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