Kristick joins GroupM from his position as managing director of Premier Partnerships the US sports and entertainment marketing company. Prior to that he was managing director for the US Bid Committee, the organisation that led the US's bid to host the 2022 Fifa World Cup.
Before working with the Bid Committee, Kristick was based in Europe for 15 years, where he served as executive director for Infront Sports and Media.
In his new role he will partner with GroupM ESP regional managers Bryce Townsend in North America and Mike Rich in Asia.
Kristick will also work closely with Marcus John, Sean Jefferson, and Jeremy Clarke, the sports marketing leaders for GroupM agencies MediaCom, Mindshare, and MEC and will work with GroupM agencies and clients worldwide, "building relationships between GroupM clients and major sports teams, leagues and rights holders", according to the network.
He will report to Irwin Gotlieb, GroupM chief executive, who said: "We are delighted that John has chosen to join GroupM to help us accelerate our rapidly growing capabilities in sports marketing.
"His level of global experience will bring a new dimension to our company’s offerings in this rapidly expanding field."
Kristick said: "I look forward to working with major brands and rights holders around the world to create the strongest possible partnerships that recognise today's trends and deliver the sophistication that marketers and consumers demand."
He will be based in New and his appointment is effective immediately.
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