The search engine is now ranked 24th, up 14 places from its position of 38 in 2005, with a massive 46% rise in brand value. Google is now worth worth $12.4bn (£6.7bn).
Coca-Cola at $67bn and Microsoft at $57bn remain as the top two brands. However, Coke's brand value has dropped by 1%, while Microsoft, which faces multiple online challenges, has declined by 5%.
After Google, the second-biggest growing brand is coffee giant Starbucks, which has seen its brand rise by 20% in value, but currently sits at just 91 out of the 100 brands, up from 99 last year.
Part of the US coffee giant's success is down to its expansion beyond coffee and muffins and into music and publishing. EBay comes a close third in expansion with a strong rise of 18% and comes 47th in the survey, up from 55.
Nokia regained its leadership position in the mobile telecom industry with growth in brand value of 14%, sitting steady in sixth place in the league with a brand value of $30bn.
Motorola, which has previously struggled in the high end of the market until the launch of its Razr phone, has grown by 18% this year.
US clothing retailer Gap is the biggest loser, falling 22% on last year and dropping into 52nd place in the ranking.
Down 12% this year, US printing firm Kodak in 70th place has made valiant strides to catch up with the digital world, however with fierce competition the brand's value continues to decline.
British luxury goods brand Burberry enters the ranking at 98 for the first time, despite being associated with the "chav" culture in the UK.
Burberry has reaffirmed its relationship with Kate Moss and, according to the survey, has been the most successful commercial export of "Britishness" so far.
Other UK companies on the table are BP, with a 5% rise at 76 in the table and worth $4bn, Reuters at 78 with a 2% rise at $4bn, and Smirnoff declining 2% to sit at number 93, worth $3bn.
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