Google Home "Be more at home" by 72andSunny Amsterdam

Google is trying to help families be more present in the everyday as it launches Google Home in the UK.

The ad for the hands-free smart speaker tells the story of a dad who misses a precious moment with his kids. The film includes real families with a quirky voiceover from Mighty Boosh and Mindhorn actor Julian Barratt. A series of shorter videos show how Google Home helps families enjoy their time together, whether it’s playing a favourite song or discovering what the animal kingdom sounds like. The campaign will run across digital, social, out-of-home and TV.

Credits

Client
Director of marketing - Europe Middle East Africa
UK consumer marketing director
Creative lead, Google Creative Lab
Head of hardware marketing, EMEA
Head of marketing, Platforms, Hardware & Retail
Hardware and Platform marketing manager EMEA
Product marketing manager, UK
Advertising agency
Executive creative directors
Creative directors
Senior designer
Senior writer
Director of strategy
Strategy director
Communications director
Group brand director
Brand director
Brand coordinator
Director of production
Executive producer
Film producer
Interactive producer
Art producer
Production coordinator
Business affairs manager
Production company
Director
Director of photography
Producer
Production manager
Editing company
Editor 60鈥 & 30鈥
Editor 15鈥 & 6鈥
Audio post
Sound designer/mixer
Sound producer
Music company
Music supervisor
Post production
VFX supervisor
Colourist
VFX producer
Photographer
Line producer
Retouching
Media agency
OMD