Beers will oversee the State Department鈥檚 press and information machine and be one of six under-secretaries in the department. She replaces Democrat Evelyn S Lieberman, who left at the end of the Clinton administration.
Beers has previously worked with the secretary of state Colin Powell on the board of what was then Gulfstream Aviation.
Two weeks ago, Powell vowed to ring the changes by 鈥渞eally branding foreign policy, branding the department, marketing the department, marketing American values to the world, and not just putting out pamphlets,鈥 when testifying before the House Budget Committee.
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