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Flava-It has released an outlandish digital campaign designed to attract younger consumers. Code Computerlove created a website for the seasoning sachet brand, and filled it with quizzes, offers and a video. The agency worked with Agile to make the video, in which a woman is offered a plate of pulled-pork baps by a bearded hipster at a party. She then promptly deteriorates into some kind of meat-frenzy and dances with cartoon sausages. The work was created by Jez Clark, Molly Whitehead-Jones and Andy Smith.