The Financial Bank 'effective savings' by Y&R Peru
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Advertiser
The Financial Bank -
Agency
Y&R Peru -
Sector
Financial services and Banks/building societies -
Exposure
Peru
This campaign positions The Financial Bank deliberately as a small one who undresses the uncomfortable truth about the big banks and the advantages of being small.
Video 1: Big Salary
Video 2: Blue Account
Video 3: Earthling
Video 4: Effective