Channel 4 is billing the show as 'Celebrity Big Brother — Hell Lies In Others' and has created a fiery eye logo to match.
The identity of the housemates will be announced on the day they enter the house.
Dreams sponsored this year's 'Celebrity Big Brother', which ran in the summer, mostly on E4.
That series failed to capture the wider public imagination and Channel 4 subsequently announced that next year's series of 'Celebrity Big Brother' and 'Big Brother' .
Shirley Jones, executive producer, said: "This is no holiday camp for pampered personalities. 'Celebrity Big Brother' won't be leaving the limelight quietly."
'Big Brother' is produced by Endemol and first aired in the Netherlands. The format has been exported worldwide.