This category is open to exhibition organisers who in the qualifying period have launched a show that has exceeded all expectations. Entrants must demonstrate this through factors including visitor footfall, innovation, exhibitor activity, visitor feedback, originality and positioning in the industry of the show’s content.
It also needs to highlight the impact of the exhibition on the sector they represent including pr coverage, while it is essential to outline the visitor experience.
Last year's winner was Ocean Media's 5 Elements Berlin exhibition.
The most effective way to enter is by visiting the website .
The deadline is Thursday 26 May 2011. The extended deadline for which there will be a penalty fine is Thursday 9 June 2011.
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