Hugh Robertson, chief executive and founding partner, RPM
Company type: agency
Position: 11
Previous position: 13
Background
Robertson’s extensive contribution to the industry includes being a business partner of the Peter Jones Enterprise Academy – recently renamed Access – which works to provide students with opportunities and support within the industry. He is also an active member of The Marketing Society, a board member of the Marketing Agencies Association and a regular name in the Event 100 Club.
Achievements in 2013
Robertson co-ordinated and organised more than 417 international events during the past 12 months and the company achieved revenues of £21.5m. The Cancer Research Roadshow, one of RPM’s events, attracted more than 300,000 visitors across 200 towns and cities. Robertson has big plans for RPM in 2014, with the opening of the company’s first international office on the cards.
Testimonial
"We set out to bring Reebok and CrossFit to new consumers and excite existing fans, and, with RPM’s help and expertise, we did exactly that. Together we created the Reebok CrossFit Fitness Championships, a through-the-line event and social media activation programme. The RPM team immediately embraced our brand,and their strategic insight, production excellence and dedication made the event and the subsequent engagement a great success."
Catherine Thomason, head of marketing and communications, Reebok EMEA
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