Evening Standard website to feature PA video content

LONDON - The London Evening Standard is to use Press Association video content on its website.

Standard.co.uk: to feature Press Association video content
Standard.co.uk: to feature Press Association video content

 

Following a deal with the PA, the newspaper's website will have access to voiced packages covering news, sport and entertainment from London and the rest of the UK and Ireland, as well as entertainment coverage from Los Angeles.

A PA spokesman said the partnership was part of the organisation's commitment to provide video content to online and broadcast news providers.

Doug Wills, managing editor at the London Evening Standard, said that as the breadth of the paper's multimedia service broadened, the traffic to its site was increasing and the combination of PA material and quality journalism from Standard writers would bring even more readers to Standard.co.uk.

In May, the Press Association launched a file-based "wire" that customers could incorporate into their own digital products.

Tony Watson, PA managing director, said the video wire allowed it to offer more in- depth video, both as raw footage and as packaged content.

 

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