Etsy "the most beautiful marketplace in the world" by Big Al's

Etsy, the retail site for sellers of vintage and hand-made goods, has released its first ad campaign. Big Al’s created the spot, which shows in a slow-motion and stylised shot the kind of things you can buy on Etsy and features real people who sell through the website. The work, which will run for three weeks on Channel 4, was written by Matt Abbott and directed by Emil Möller through B-Reel.