ESPN 'top up tv' by Bruce Dunlop & Associates

ESPN 'top up tv' by Bruce Dunlop & Associates
ESPN 'top up tv' by Bruce Dunlop & Associates

ESPN is launching a viral ad campaign fronted by Kevin Keegan and Ray Stubbs to promote the availability of ESPN via the Top Up TV service on Freeview.

The viral will be available on YouTube, ESPN.co.uk, the Top Up TV website and other social media and popular online destinations.