It is not clear whether there will be any advertising activity to capitalise on the link, but the brand is no stranger to running tactical press ads around its achievements.
It will certainly exploit the PR value of the link, which comes as the media focuses on the stories of David Beckham being unable to play in the World Cup, and of bitter rival British Airways facing imminent strike action by cabin crew.
The England team's plane will fly from Heathrow to Johannesburg on 2 June, and the FA plans to offset the carbon emissions generated from its travel to and from the tournament.
The news comes after Marketing today revealed to establish itself as a global brand, and has appointed LBi to handle its £10m digital business.