Shop.electrolux.co.uk includes a vacuum shop, where users can buy vacuum cleaner accessories, and a kitchen zone, which sells cleaners and spare parts. The electrical goods company's online shop is powered by payment processing firm WorldPay.
Electrolux plans to roll out a similar service in France and Germany in the near future. Customers will be able to pay in euros on those sites.
David Sear, chief operating officer at WorldPay, said: "The brand was looking to provide an extra service for customers."
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