An emotive film slams David Cameron for allowing energy prices to spiral and features an energy bill locked inside a block of ice to draw attention to the promise of Labour Party leader Ed Miliband to freeze energy prices until 2017.
Creative refers to the election pledge as "Ed’s energy plan" and claims people have overpaid for energy under the Tories as the beleagured Labour leader struggles to position himself as a future leader of the country.
Brand: The Labour Party
Agency: TBWA\London
Creative: Peter Souter
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Advertising Intelligence Market Reports.
Find out moreGet unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.
Upgrade accessGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
.jpg)
.jpg)