Electronic Arts (EA) is to launch its new PlayStation game FIFA
2002 to the press next month at France's national centre of soccer
excellence in Paris.
The event will be managed by McMenemy Hill and will show the press
"world class players" in training sessions before presenting the
game.
"We decided to engage the press with the talent on the pitch before
teaching them the game," said McMenemy Hill director Chris Hill. "It is
in order for them to appreciate how life-like the game play is." FIFA
2002 is released in October.