The new service is aimed at women, who can reward their partners for 'good behaviour' by sending them a virtual brownie point and their own message via their mobile phones.
Users will be entered into a competition to win a year's supply of the condoms. The service, built by Que Pasa for Durex's interactive agency, McCann-i, backs a campaign which broke in men's magazines in January.
Andy O'Brien, head of content at McCann-i, said: "Que Pasa rightly recommended a WAP push as it gives us access to a much greater audience."
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